Communication

RSS feeds and how you feed your information out

RSS feeds (Really Simple Syndication) are a very powerful tool available to numerous businesses but often overlooked.  How does your business handle RSS? Whilst many business understand that social media provides a way to contact the masses, not all businesses recognise the power of tools which led to the birth of social media. RSS feeds are numerous and very much …

Breadcrumb trails and why they’re important to users

Breadcrumb trails are a key part of user interface design yet are frequently overlooked.  How do they impact your system and affect your users? This article is about an aspect of user interface design and considering how your users experience your system. Being lost and a feeling of nervousness can be mitigated with proper use of breadcrumb trails. Yet why …

Designing dashboards and what data scientists look at

Designing dashboards is a blend of art, science and creativity.  Being able to communicate the most effective message in the most limited visual space. This article begins by considering the position of the data scientist and some background on what works and doesn’t work from a science point of view. The play’s the thing… A scientific approach Working an example …

Equipped for the digital age – what does that even mean?

“Equipped for the digital age” is an RTE News article today, yet what does “equipped” mean.  This article goes through major points for all businesses but … The article can be found here on RTE News. The survey, conducted by Core Research among 1,000 people, was published today to mark Internet Day, hosted annually by IE Domain Registry, the company …

Business Intelligence and the sexiness of data science

Business Intelligence is a part of the Information Systems Pyramid but what does it mean in the context of your business? Sexiness can be defined informally as “the quality of being exciting or appealing.” What could a branch of data science possible have that’s appealing or exciting?   It all depends on what you mean by exciting or appealing. Firstly …

Level 5 Leadership an example of data analytics in action

Level 5 Leadership is a management review model proposed by James C. “Jim” Collins based on finding patterns in existing data from multiple success stories. What sense checks can you take as a manager from this work? Models help mangers to review their products, services, offerings and their management approaches in an objective and unemotional way. The model proposed by Jim …

Prototyping and the power of seeing is believing

Prototyping represents the ability to manifest your idea into a form that other people can understand.  How do you convey your ideas? Its one thing to have an idea.  Yet to find the confidence and convince others “this is going to work” is a very different business challenge. What software developers call “prototypes” marketing people call “test marketing”. As Philip …

Actors and considering your system interactions

Actors are a way of visualising a solution, so how do you see actors and your business? This article examines a number of view points for you to review. Object oriented programming sees everything as objects.  The actor model in computer science is a mathematical model of concurrent computation. Seeing everything as actors rather than objects In marketing, marketing actors can be divided into three groups: customers, …